Messenger Just Added an Augmented Reality Feature and It's Freakin' Awesome

As part of the expansion, Facebook said it will also enable something called world effect technology within AR Studio in the coming days, which will let developers incorporate moveable, 3D objects into their AR apps.

Augmented Reality is taking the world by storm, from fun apps on the iPhone to Google's Tango, nearly everyone can now access the different types of AR apps and software out there. Facebook is now rolling out World Effects to all of its users around the world. The update, rolling out to Android 8.1 Oreo users, offers a new experience for users letting them express themselves with virtual characters and emojis that come to life. And here's a hot tip: there's no easier way to let a long-distance friend or family member know you're thinking about them than by sending them a video message (complete with 3D objects and all!) this holiday season - and if you're already messing around with Messenger, why not take the opportunity to have a little fun with it?

Unlike placing a regular sticker or emoji on your pictures, World Lenses uses 3D objects on the image. This means that you can pan your phone's camera from side to side to capture different angles of the effect. You can use the heart, arrow, robot, unicorn, and even world bubbles like "love", "bae", "heart", and "miss you".

Facebook’s new World Effects
Facebook’s new World Effects

In order to add a "World Effect", a user would need to open the Messenger Camera from inside the conversation thread and then scroll to choose from the camera effects. It was launched in April this year. Just these recent months, Facebook has implemented messaging Streaks, Instagram Live filters, and a standalone Instagram Direct messaging app.

The announcement about AR Studio makes it quite clear that the company welcomes augmented reality content created by outside developers, something Snap has yet to do, TechCrunch notes.

Samsung launches new 512 GB eUFS memory chips for mobile devices
Despite the increased number of layers, it still have the same size as the company's previous 48-layer V-NAND 256GB solution. It also boasts a random read speed of 42,000 IOPS (input/output operations per second) and a write speed of 40,000 IOPS.


  • Douglas Reid