IPhone 11: Will Apple's latest phones capture India's growing market?

Apple's TV service will be cheaper than a movie rental each month for access to a wide variety of different movies and TV shows.

If you were watching the event yesterday, you might notice that all three of the new models are on sale from day one at Walmart, and even if it isn't a huge markdown, why not save some cash if you're upgrading anyway?

Apple, however, spent a large chunk of its presentation touting its new Apple Arcade platform - a Netflix-like subscription service that will allow users to play a curated collection of high-end iOS games.

The company's new phone models resemble last year's iPhone XR, XS and XS Max. Prices start at $699, down from last year's new iPhone that started at $749. Its highly awaited Apple TV+ is finally starting since 1 November and will be available to users at just Rs 99 per month.

Those series include four shows the company has released trailers for, including "The Morning Show", starring Jennifer Aniston, Reese Witherspoon and Steve Carrell; "Dickinson", a comedy starring Hailee Steinfeld and Jane Krakowski; "See", an epic drama starring Jason Momoa; and "For All Mankind", a space drama.

Hoping to elbow its way into a crowded and increasingly pricey streaming video marketplace, Apple TV+ will launch on November 1, for the relatively low price of $4.99 per month per family. According to Variety, Cook also revealed that one year of Apple TV+ will be included for free with the purchase of an iPhone, Apple TV, or Mac - good news for any loyal Apple customer. China isn't just where iPhones are made; it's also one of the top markets for the device.

IPhone 11: Will Apple's latest phones capture India's growing market?
IPhone 11: Will Apple's latest phones capture India's growing market?

"This will put a lot of pressure on Samsung as far as pricing goes, and Apple and Samsung lead the cell phone market in general", Clark says. It is a smart move to give a years subscription free, as if these people like the service they will end up being paying subscribers. We'll have to wait and see how much of an improvement the iPhone 11's battery really is.

Apple is entering the video streaming race, taking on Netflix, Amazon, Disney and others with a monthly subscription of $4.99.

But then, how does it continue to grow if it can't sell you a new iPhone every year?

Unlike some of the other devices coming out this year, the new iPhones won't support upcoming ultrafast cellular networks known as 5G.

Apple is competing hard for your streaming dollars.

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  • Delia Davidson